Cookies are one of the most beloved desserts that exist. There are also a few companies that make cookies like Oreo and Keebler who have a popular following due to their wide variety of flavors. Some of these flavors include Original, Soft ‘N Chewy, Coconut, Chocolate Chunks, Peanut Butter Cup, and M&M’s varieties.
Keebler recently announced a brand new flavor for its chips deluxe, which is a line of cookies the brand releases that includes their famous chocolate chip cookie with other ingredients or flavors added in. Once again, this new flavor will only be available for a limited time. The newest Keebler cookie is a birthday cake flavor.
The new Birthday Cake flavor consists of a cookie that’s filled with traditional milk chocolate chips, as well as white chocolate chips, and rainbow sprinkles. According to the label, the cookies are naturally flavored to taste like a birthday cake.
The packaging has also has been given a bit of a facelift. The box is mostly yellow, with the bottom half of the label in a light pink color with what looks like streamers inside it. The Keebler elf can be seen on the left side of the label gesturing a hand to the giant cookie beside him.
There is a giant cookie with visible chocolate chips, white chocolate chips and rainbow sprinkles next to the giant Keebler Chips Deluxe label in large white lettering. The Birthday Cake words are also in a rainbow color across the bottom with a loose group of chocolate chips, white chocolate chips and rainbow sprinkles.
This new flavor will be in stores by August, and is available in all major grocey stores and retail chains like Target and Walmart. They will be similarly priced to other flavors of the cookie as well.